Course curriculum

  • 1

    New Chapter

  • 2

    Top Strategic Marketing Models

    • Services Marketing Triangle Explained with Examples

    • 7 Ps of Marketing _ Marketing Mix for Services _ Explained with Example

    • Porter's Five Forces Explained with Example

    • Elaboration Likelihood Model
  • 3

    Winning Competitions using Marketing Strategy

    • The AIDA Model Explained with Examples

    • The 3Cs of Marketing Explained with Example

    • The Ansoff Matrix Explained with Example

    • STP Marketing (Segmentation, Targeting, Positioning)
  • 4

    How Marketing Strategies can create Value

    • The Difference Between Sales and Marketing

    • The DRIP Model Explained with Example

    • The Marketing Funnel Explained_ with Real Examples

    • Three Levels of a Product Explained